During the month of February, Henry Brimmer, professor in the Department of Advertising + Public Relations at MSU, is spearheading a series of events in the MICA Gallery intended to showcase and attract a younger constituency to the area, with the help of many dedicated creative folks.

“We’d like to turn Old Town upside down.. make it New Town, change the demographics a bit…” said Brimmer, “I’m acting as a facilitator, but will be getting out of the way for the younger creatives to determine the direction in which they want to take NEXT to the NEXT NEXT…”

The paintings of Michael Brimmer will be on exhibit. Yes, Michael is Henry Brimmer’s son. The original idea was to have an exhibit of Michael’s work as a high school graduation party… as these things often go, the idea morphed into something larger.

NEXT will open on February 1st at noon for you to peruse the paintings. The band Cicadas will perform at 4 because they can’t wait to get things going. But the official opening, will be at7pm. With finger foods and libations. During the course of the evening, you will get a taste of the broad variety of offerings you can expect throughout the month: the paintings on the walls, comedy, music, poetry, fashion, etc. Prepare for discombobulation; a touch of anarchy. Organized to a point, then let loose. After the scheduled acts, the opportunity for an open jam session, will cap the opening day. So dust off your saxophone or cello… trumpet or triangle.

On February 2nd, Augusta Morrison is bringing Noise Brunch from Detroit. 11 am to 4pm. Noise Brunch is not a band, it is a real brunch w/bagels, cream cheese, and mimosas… to be enjoyed alongside music by Augusta and various young musicians from the motor city.

Check out for offerings throughout the month.